Kikkoman's Soy Sauce Dispenser

Just 16 and recently released from a naval academy, Kenji Ekuan witnessed Hiroshima’s devastation from the train taking him home. “Faced with that nothingness, I felt a great nostalgia for human culture,” he recalled from the offices of G. K. Design, the firm he co-founded in Tokyo in 1952. “I needed something to touch, to look at,” he added. “Right then I decided to be a maker of things.”

One of the most enduring objects in his 60-year design career — which includes the Akita bullet train and Yamaha motorbikes — is the Kikkoman soy-sauce dispenser. Introduced in 1961, it has been in continuous production ever since. Traditional in its grace yet modern in its materials, the bottle’s design drew on Ekuan’s experiences at war’s end. The atomic blast killed his younger sister, and his father, a Buddhist priest, died of radiation-related illness a year later, prompting Ekuan to train briefly as a Buddhist monk in Kyoto.

But he quickly left that training behind, fascinated by the G.I.’s he saw roaming Japan’s ruins. In their jeeps and immaculately pressed gabardine trousers, they were like a “moving exhibition,” extolling the virtues of American invention. Ekuan pored over the newspaper cartoon “Blondie” for clues on American consumer culture. He enrolled at the National University of Fine Arts and Music in Tokyo, urging fellow students to give shape to a contemporary “Japanese lifestyle.”

It took three years for Ekuan and his team to arrive at the dispenser’s transparent teardrop shape. More than 100 prototypes were tested in the making of its innovative, dripless spout (based on a teapot’s, but inverted). The design proved to be an ideal ambassador. With its imperial red cap and industrial materials (glass and plastic), it helped timeless Japanese design values — elegance, simplicity and supreme functionality — infiltrate kitchens around the world.

More than 300 million dispensers have been sold, in more than 70 countries. In 2007, to mark its 50th year in the United States, Kikkoman issued a gold-capped version, and the company has also given souvenir bottles, bearing the image of Mickey Mouse, to groups of schoolchildren visiting the factory. But Ekuan’s original design persists.

“For me it represents not the new Japan, but the real Japan,” he says. “The shape is so gentle. Of course, during the war, we were forced into acting differently. But for a long time, some 1,000 years, the history of the Japanese people was very gentle.” 

By LESLIE CAMHI, June 15, 2012.

Source : The New York Times